1937 Lincoln Zephyr Coupe “Pepsi Cola” Diecast Car by Auto World

1937 Lincoln Zephyr Coupe "Pepsi Cola" Diecast Car by Auto World

1937 Lincoln Zephyr Coupe “Pepsi Cola” Diecast Car by Auto World

Using the highly detailed Authentics 1937 Lincoln Zephyr model, AutoWorld presents a replica of what a Pepsi bottler’s car from the late 1930s might look like. The Lincoln-Zephyr is a marque that was used for the lower-priced line of mid-size luxury cars in the Lincoln line from 1936 until 1940. Lincoln-Zephyr and Mercury, introduced in 1939, bridged the wide gap between Ford’s V-8 De Luxe line and the exclusive Lincoln K-series cars. This served a purpose similar to Cadillac’s smaller LaSalle “companion car”, the Chrysler Airstream, and Packard’s smallest offering, the Packard One-Twenty. The car was conceived by Edsel Ford and designed by Eugene Turenne Gregorie. The Zephyr was unique in this class having a V-12, while the LaSalle had a V8 engine, and the Chrysler and Packard has straight 8 engines.
For 1936, available as two-door sedan or four-door sedan, a locking glove box was standard. Radio was optional. The turning radius was 22 feet (6.7 m). For 1937 the 2-door Sedan was renamed Coupe-Sedan, a Coupe (3-Window) was added along with a formal Town-Limousine. For 1938 a Convertible Coupe and a Convertible Sedan was added. For 1940 the Coupe-Sedan was replaced by the Club Coupe, the Convertible Sedan was discontinued. Trunk space was increased in 1940.
The Lincoln-Zephyr was extremely modern with a low raked windscreen, integrated fenders, and streamlined aerodynamic design, which influenced the name “zephyr”, derived from the Greek word zephyrus, or the god of the west wind. It was one of the first successful streamlined cars after the Chrysler Airflow’s market resistance. In fact, the Lincoln-Zephyr actually had a lower coefficient of drag than the Airflow, due in part to the prow-like front end on the Zephyr. The Lincoln-Zephyr succeeded in reigniting sales at Lincoln dealerships in the late 1930s, and from 1941 model year, all Lincolns were Zephyr-based and the Lincoln-Zephyr marque was discontinued. Annual production for any year model was not large, but accounted for a large portion of the Lincoln brand’s sales. In its first year, 15,000 were sold, accounting for 80% of Lincoln’s total sales.

1937 Lincoln Zephyr Coupe "Pepsi Cola" Diecast Car by Auto World

1937 Lincoln Zephyr Coupe “Pepsi Cola” Diecast Car by Auto World

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